The new CEO of SportingBet Plc. announced with confidence, that his company will increase marketing efforts towards US-based players despite a crackdown on offshore gambling companies by US officials.
“In my opinion, the US market is the only area worthy of increased investment capital at the moment”, said Mr. McIver, new CEO of SportinBet.
The online gambling industry has seen one problem after another this summer, beginning with the arrest of David Carruthers, the former CEO of BetonSports.com, the arrest of Peter Dicks, the chairman of SportingBet and the arrest of the two CEO of Bwin in France only last week.
While most online gambling companies are decreasing their committments in the US market, SportingBet is planning to generate new business from American casino players.





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